The theme of the conference is „Corporate Images – Images of the Corporation“. Under this heading we will approach its main facets: public relations of enterprises, marketing, advertising and corporate culture. The internal communication processes of companies also might be studied: How do enterprises communicate with their employees and how do the employees talk about their enterprise? Another aspect of the images of corporations are the pictures that business historians themselves draw of certain enterprises or sectors. And last but not least those images are important which represent enterprises in the public: colours of products, design styles and, of course, their central residences, like the building of the IG-Farbenindustrie in Frankfurt.